Domain Authority

Moz Launched A First-To-Market Metric Called Brand Authority

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Brand Authority

Brand Authority was unveiled at MozCon, the company’s recent event, where this analytical tool took centre stage. At MozCon on August 7, 2023, the Brand Authority metric is currently rooted in US data. Moz envisions its evolution to encompass data from diverse regions by 2024. MozCon remains an annual cornerstone event hosted by Moz, serving … Read more

What’s More Important Between Domain Authority And Page Authority?

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Page Authority

One of the most frequently misunderstood terms throughout the whole SEO spectrum is authority. A web property’s authority is a qualitative and consistent metric that greatly impacts its total search visibility or ranking. The authority of a website is significant to search engine optimizers, and this is reflected in everything they do, from creating insightful … Read more